John Simms - Founder and President
John Simms has designed and developed sophisticated
information management systems supporting complex marketing
and customer relationship management (CRM) activities
of the Republican National Committee, Network Solutions,
Citizens for a Sound Economy, Metrocall Paging, and
numerous for-profit corporations and not-for-profit
organizations.
In the last twenty-five years, Mr. Simms has directed
CMDI’s transition from mainframe computers to
server-based systems, taking advantage of each new wave
of computer and marketing technology.
Mr. Simms has built several national marketing databases
compiled from over 1500 sources and involving more than
150 million name and address records enhanced with numerous
individual and household characteristics. His database
systems and user interfaces allow online and web access
for complex query, segmentation and selection.
Mr. Simms is a twenty five-year veteran of direct marketing
communication and fundraising. He is also president
and owner of Odell, Simms & Associates, Inc. (OSA),
a marketing company engaged in lead generation, fundraising
and corporate sponsorship, and direct marketing for
many important institutions in the US, Canada, UK, Germany,
China, and New Zealand.
A graduate of Yale University and Emory Law School,
Mr. Simms is a member of the Mississippi, Georgia, District
of Columbia, and American Bar Associations.
Bruce Pechacek – Vice President and Chief
Operating Officer
Bruce Pechacek joined CMDI in May 1992 and has been
serving in his current role for the past 6 years. Mr.
Pechacek oversees the day-to-day operations of CMDI
and is the direct report of all department heads.
His in-depth understanding of Database Design &
Project Management has enabled him to administer the
successful completion of many large and complex database
ventures. Under his supervision, CMDI maintains an excellent
reputation for innovative and accurate data processing.
Prior to joining CMDI, Mr. Pechacek was with the Public
Relations firm of Smith & Harroff, Inc. He is a
graduate of The University of Maryland with a Bachelor’s
degree in Political Science.
Junho Bae – Vice President of Software
Development
Junho Bae joined CMDI in April of 1995 and was the first
to receive our “Employee of the Year” award
in 1998. He is responsible for the entire lifecycle
of software engineering and works closely with all clients,
reviewing business objectives and identifying and implementing
solution products and technologies.
Mr. Bae oversees a staff of 5 software developers that
includes a Microsoft Certified Systems Engineer (MCSE),
a Microsoft Certified Database Administrator (MCDBA),
and a Microsoft Certified Professional, all with strong
skills and experience from low-level system development
to Web-based front-end application development.
Mr. Bae acquired his Bachelor of Science degree in Computer
Science from Virginia Tech.
Noel Simms – Vice President of Marketing
Noel Simms joined CMDI in 1994 as marketing manager
and currently serves as vice president of marketing.
He is responsible for CMDI’s overall marketing
and sales strategy of its database management and data
services products to the commercial and not-for-profit
marketplace.
From 1989-1994 Mr. Simms served as a regional sales
representative and account manager for SkyTel Communications,
the US and international wireless messaging company.
He managed re-seller accounts across the US, the Caribbean
and Bermuda, including Cable & Wireless, PacTel,
and Metromedia. He was responsible for the complete
integration of SkyTel’s services into the reseller’s
product line, including product training, collateral
materials, sales proposals, and presentations.
Mr. Simms graduated from the University of Mississippi
in 1989 with B.B.A. in Marketing.
